Privacy Policy
Last updated: January 2025
1. Who We Are
Silveria Jewellery ("we", "us", "our") operates the website silveriajewellery.com. Our contact email is silveriajewellery@swanjewellry.com.
2. Data We Collect
We collect the following personal data:
- Account & Order Data: name, email address, shipping address, phone number
- Payment Data: processed securely by Stripe or PayPal — we never store your card details
- Usage Data: IP address, browser type, pages visited, time spent — collected via cookies
- Marketing Data: email address if you subscribe to our newsletter
3. How We Use Your Data
- To process and fulfil your orders
- To send order confirmation and shipping updates
- To send marketing emails (only with your consent)
- To improve our website and customer experience
- To comply with legal obligations
4. Cookies
We use cookies to improve your experience. You can manage your cookie preferences at any time using our cookie consent tool. We use:
- Essential cookies: required for the shopping cart and checkout to function
- Analytics cookies: Google Analytics to understand how visitors use our site
- Marketing cookies: Meta Pixel to serve relevant ads on Facebook and Instagram
5. Third-Party Services
We share data with trusted third parties only as needed:
- Stripe & PayPal: payment processing
- Google Analytics: website analytics
- Meta (Facebook/Instagram): advertising and retargeting
- Gmail / Google: transactional and marketing emails
6. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, typically 7 years for transaction records in line with legal requirements.
7. Your Rights (GDPR)
If you are in the European Economic Area or UK, you have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Object to processing or request restriction
- Data portability
- Withdraw consent at any time
To exercise your rights, email us at silveriajewellery@swanjewellry.com.
8. International Transfers
Your data may be processed outside the European Economic Area. When this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses.
9. Children
Our website is not directed to children under 16. We do not knowingly collect personal data from children.
10. Changes to this Policy
We may update this policy periodically. We will notify you of significant changes by posting a notice on our website or by email.
11. Contact
For privacy-related enquiries, please contact: silveriajewellery@swanjewellry.com